1. Introduction
The beta phase for the Foosty Food Delivery App is designed to identify potential issues, gather user feedback, and make final adjustments before the official launch. This plan outlines the steps, strategies, and goals for the beta testing phase to ensure a successful product release.
2. Objectives
- Identify Bugs and Issues: Detect and fix any technical issues or bugs.
- Gather User Feedback: Collect valuable feedback on user experience, interface, and functionality.
- Validate Assumptions: Confirm the app meets the target audience's needs and expectations.
- Optimize Performance: Ensure the app performs well under different conditions and loads.
3. Beta Phase Duration
- Start Date: August 1, 2024
- End Date: September 30, 2024
- Duration: 8 weeks
4. Target Audience
- Number of Testers: 500-1000 users.
- User Segments:
- Tech-savvy users
- Frequent food delivery users
- Diverse demographics (age, location, income level)
- Partner restaurants and delivery personnel
5. Recruitment Strategy
- Invitation-only: Send invitations to select users through email and social media.
- Registration Page: Create a sign-up page on the Foosty website and app.
- Incentives: Offer incentives such as discounts, free delivery, and exclusive features to encourage participation.
6. Testing Scope
Functional Testing