1. Development Costs:
Software Development:
- Hiring Developers: ₹75,000
- Development Tools and Software Licenses: ₹30,000
Hardware Infrastructure:
- Server Costs (Initial Setup): ₹40,000
- Cloud Services (Monthly Subscription): ₹20,000
Third-Party Services/APIs:
- Payment Gateway Integration: ₹15,000
- SMS Notifications (Twilio API): ₹7,000
- Maps and Location Services (Google Maps API): ₹7,000
2. Marketing and Promotion:
Digital Marketing:
- Social Media Advertising (Facebook, Instagram): ₹60,000
- Search Engine Marketing (Google Ads): ₹40,000
- Email Marketing (MailChimp): ₹25,000
Traditional Marketing:
- Print Media Advertising (Newspapers, Magazines): ₹30,000
- Outdoor Advertising (Billboards, Banners): ₹20,000
Promotional Campaigns: